Makes sense. But how do you know what constitutes a ‘link-worthy’ point?
One way is to paste the URL of a top-ranking post for your target keyword into Ahrefs’ Site Explorer. Then, head to the Backlinks report and look at the links anchors and surrounding text for trends.
For example, if we do this for one of the top-ranking posts for “SEO copywriting,” we see that a disproportionate amount of links come thanks to a mention of the APP intro method.
1 app method
Because we know that section is responsible for so many links, we can make sure to include something similar when we write about the same topic.
The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results.
That’s what we did in our SEO copywriting guide. We didn’t want to copy the other post and mention the APP method, so we mentioned another useful intro formula instead.
2 toc seo copywriting guide
Don’t focus on length. Focus on including all link-worthy points as succinctly as possible.
According to our analysis of the pages in Content Explorer, there’s a moderate positive correlation between content length and organic traffic.
03 correlation between word count and referring domains copy
But again, it’s unwise to assume causation.
Why might you see this correlation?
Let’s first consider the idea that Google is biased towards longer content. As a result, longer content ranks higher and gets more organic traffic.
Once again, our data doesn’t really back this up.
If you take another look at the graph above, you’ll notice that it cuts off at 2,000 words. That’s because we found a moderate negative correlation between word count and organic traffic for posts longer than 2,000 words. In other words, the average 10,000-word post gets less search traffic than the average 2,000-word post.
Of course, it could be the case that Google favors longer content up to 2,000 words, but we don’t see much merit in that argument. It just doesn’t make any sense to penalize posts for being “too long.”